I had a pleasant surprise at South By Southwest Interactive in Austin, when I attended a morning session called: “Everyone’s a Design Critic”. I made a special effort to overcome the time-change and see the panel because one of the presenters was Jason Santa Maria, a designer I’ve kept up with for several years that maintains a blog about his experiences with web design.
The great unexpected part, was that the case study of his presentation centered around the way he approached the upcoming redesign of MICA, the Maryland Institute College of Art.
Audio of the presentation hasn’t been released yet.
View the presentation Slides. (8MB pdf)
Some highlights:
3 design ideas were presented to the client, each with unique design goals, and two mockups for each idea, meaning a main page and a secondary page.
Design 1 (main)
Design 1 (secondary)
Design 2 (main)
Design 2 (Secondary)
Design 3 (main)
Design 3 Secondary
I also enjoyed the sketches. Any designer worth his stuff will be carrying a sketchbook for ideas and notes:
And for what it’s worth, the old/current site:
March 19th, 2008 at 6:49 am
Good Stuff,
Thanks for posting this!