Twittering Social Media Expert as Cancer and/or Zombie

Fanboy is on to something here:

At first it started innocently — back in the day (about a year ago) various techie friends started to declare themselves social media gurus because they decided to hang out on Twitter and Facebook all day.

..the first symptom of this disease was what I call “social media deafness”, a state that occurs when a person’s social graph exceeds 500+ virtual friends. The result is that the person is a mile wide, but an inch deep. Suddenly the friend you use to know develops amnesia like symptoms and starts ignoring your direct messages — what was first simple Attention-Deficit/Hyperactivity Disorder becomes full blown zombie like state.